Issue link: https://www.cominghomemag.com/i/1459209
NEEDTOKNOW NETWORKING The keys to growing your professional circle. t's not what you know, it's who you know." While this adage may sound like a cliché, a (big) grain of truth lies inside. When it comes to opening doors, having a professional network is key. Studies indicate most senior leadership positions are filled by personal and professional connections. But it's not just about promotions; networking can help you strengthen your skillset, obtain expertise, and even gain new perspectives. Here's how you can master the art of networking and grow your professional circle. REACH OUT TO OLD CONTACT S Let's face it: it's all too easy to fall out of touch with people. However, reconnecting with old contacts is a great way to expand your network. Whether it's a former boss, colleague, college roommate, vendor, or classmate, staying in touch is crucial. After all, you never know who people are connected to or what line of work they're currently in. If it's been a while since you last reached out, acknowledge the communication gap, and provide some value to your contact. You may want to share a pertinent article or offer congratulations on a recent accomplishment. Initially, it's about reestablishing your relationship, so avoid simply asking for referrals or favors right off the bat. AT TEND EVENT S Attending in-person or virtual events relevant to your industry is ideal for meeting others in your field. But don't limit yourself to work occasions. Attending events related to hobbies or personal interests can link you with new people. While at the event, focus on active listening, make efforts to engage others in conversation, and be prepared to share details about yourself and your background. Don't be afraid to make the first move; a friendly "hello" can be enough to kick-start a connection. Later, follow up with new acquaintances by sending an introductory email within 24 hours. OPTIMIZE YOUR ONLINE PRESENCE The chances are high that people in your industry are checking you out online. Make a strong (virtual) impression by creating a profile on a professional networking website, such as LinkedIn. Ensuring your information is accurate and optimized is essential. That means using a professional headshot and writing a comprehensive (and compelling) summary of your experience. Giving and receiving skill endorsements and recommendations can boost your profile—so can joining industry-aligned groups to expand your reach. Monitoring and engaging with content is another way to make virtual connections. For instance, if a colleague posts about receiving an award or promotion, comment and say congratulations. Or, if you see a captivating podcast, inspirational TED talk, or interesting blog post that a colleague may find useful, send it to them or tag them in the comments. Just be careful to steer clear of sharing polarizing or personal content that may hurt, rather than help, a professional bond. Not only are these types of communication helpful, but they'll also position you as a resource in your field. Regular communication and engagement keep your name at the forefront, so colleagues are more likely to think of you when an opportunity arises. GIVE BACK Remember: networking involves both give and take. Seeking out opportunities to give back is a big part of increasing your professional circle. It can be as simple as connecting two people who may benefit from a business relationship or passing along fitting job opportunities. You may also consider becoming a mentor to those starting in your field or volunteering your skills to a non-profit organization. Overall, effective networking means taking a long-term approach. The work you put into building relationships now will grow and flourish over time. Think of it as an investment in your future that should pay off tremendously with some commitment. "I 27