8 Ways to Support Local Businesses Right Now
Local businesses are the heartbeat of our economy. In fact, there are almost 34 million small businesses in the United States. If you're wondering how to support local businesses, here are a few ways you can help your favorite stores stay afloat:
1. Buy gift cards.
Whether it’s for services you can use later or a dinner you can buy now, the sale of gift cards offers immediate cash that businesses can use to pay for rent, employee salaries, or to feed their loved ones. Share these gift cards with friends and family or pay it forward by gifting to teachers, essential workers, frontline workers, or anyone else you think might need a helping hand.
2. Donate a skill.
A lot of small, local businesses don’t have attorneys, accountants, or a marketing team on staff, but these services can surely help them right now. Legal advice, tax and loan clarification, and marketing and advertising efforts will go a long way to help a struggling business survive.
Check out "9 Ways to Volunteer from Home" for other ideas on how you can help.
3. Shop online.
You may not know that your local clothing boutique has an online presence because, well, you’ve always been able to walk in and shop. Now is the time to check out their online store and buy your favorite products. Shop what you can, and buy knowing that your purchase matters more now than ever before.
4. Share on social.
Be sure to call out your favorite restaurants, stores, and salons on all your social channels. If you’re part of any neighborhood groups online, promote local businesses there, too. Share your favorite dish from a restaurant or your favorite hairdresser at your salon, and encourage people to try them out. Also, now is an excellent time to give them a positive review online.
5. Schedule an appointment.
Making a reservation or scheduling an appointment for a later date is a great way to support local businesses and show them that you’re committed to their success. It’s also better to postpone an appointment than cancel.
6. Tip extra.
If you’re ordering takeout or having something delivered, tipping a little more than you usually do will help more than you know. Restaurant and delivery workers rely heavily on tips, so any profit will help sustain them during a time when business is slow.
7. Buy direct.
Before ordering through a food delivery app, look to see if local restaurants deliver themselves. Also, think twice before shopping from big online marketplaces. Check your local retailer’s website or call the small, local grocery store to find locally sourced soaps, foods, and other essentials.
8. Shop the farmer’s market.
Some farmer’s markets have a website or social media presence. Search online to get a list of vendors and buying options. You’d be surprised at how many markets and vendors are offering delivery, curbside pickup, and extended hours. Outdoor markets may still be open, so going early in the morning will help you avoid the crowds.
Supporting Local Businesses Is Important
While many local businesses are struggling, there’s a lot you can do to help. However big or small your contribution, know that you’re making a difference in someone’s life—and your entire community.
FAQs
What resources are there to support small businesses?
The U.S. Small Business Administration has several free resources to support owners of small and local businesses. The SBA offers tips, tools, and business counseling for entrepreneurs in the United States.
Why is it important to support local businesses?
It’s important to support local businesses because spending money at your favorite local boutiques and stores stimulates the local economy and promotes growth in the area.
Why is it important for small businesses to support the community?
Just as nearby neighbors support their local small businesses, it’s just as important for small businesses to support the community. When you support the community through sponsorships and more, you're taking an active role in the community and fostering a sense of unity.
How do I find local businesses near me?
Simply search “support local businesses near me” or “small businesses near me” in your favorite search engine, like Google, to find off-the-beaten-path stores and companies that could use your help.